Samara Asset Group (SRAG) has announced its plans to issue bonds worth up to €30 million ($32.78 million) to increase its Bitcoin holdings. The bond proceeds will be used for acquiring stakes in alternative investment funds and enhancing the company's Bitcoin reserves. The bonds will be listed on the Oslo and Frankfurt stock exchanges, requiring a minimum investment of €100,000.

Samara has appointed Pareto Securities as the sole manager to facilitate investor meetings. This financial endeavor is intended to reinforce Samara's diversified investment strategy and is part of a broader effort to establish Bitcoin as a significant treasury reserve asset for the company.

Patrik Lowry, the CEO of Samara, remarked, "The proceeds will allow Samara to further expand and solidify its already robust balance sheet as we diversify into new emerging technologies through new fund investments. With Bitcoin as our primary treasury reserve asset, we also enhance our liquidity position with bond proceeds."

Lowry emphasized their commitment to long-term Bitcoin investments, stating they are eternal #HODL'ers, believing that technology drives humanity forward. Meanwhile, Samara Asset Group's stock price saw an increase of over 6%, reaching €2.04 on Monday.