EOS, a blockchain project that raised $4 billion during its ICO in 2017, is now transitioning to a new identity as Vaulta. This strategic rebranding signals a pivot towards Web3 banking, with full execution expected by late May 2025, pending confirmation.

EOS Rebrands to Vaulta

In an official announcement, the team stated that Vaulta will introduce a new token and set up the Vaulta Banking Advisory Council to steer its financial strategies. The issuance of this new token marks the conclusion of EOS’s journey, requiring existing token holders to switch over to the Vaulta token.

The new token is poised to be listed on the same exchanges where EOS currently trades, ensuring transitional ease for holders. As reported by Coingecko, EOS is active on over 120 exchanges, and will enable seamless token swaps via a dedicated portal post-transition.

Vaulta plans to incorporate Bitcoin banking options through its BankingOS system, aiming to expand accessibility to financial services using blockchain technology, supported by partnerships with Ceffu and others.

Will EOS Regain Its Former Glory?

This rebranding brings hope to EOS supporters who have faced fluctuations since the record-breaking ICO event. Past leadership issues have seen EOS drop significantly in market value, prompting community action against Block.one for failing to meet funding commitments.

Yves La Rose emphasizes that this rebranding is not just a superficial change but a comprehensive effort towards a more structured approach in DeFi and Web3 banking. Following the announcement, EOS’s market prices saw a positive surge on March 18, hinting at possible recovery and increased investor confidence.