Donald Trump is known for making bold decisions, and his latest venture into cryptocurrency is drawing considerable attention. Reportedly, his media firm, Trump Media & Technology Group (TMTG), is looking to raise $3 billion for Bitcoin investments and possibly launch a crypto ETF. This initiative could position TMTG among the major institutional holders of Bitcoin in the United States, although it raises questions about the timing and potential conflicts of interest.

What’s TMTG Trying to Do?

TMTG aims to raise $2 billion in new equity and an additional $1 billion through convertible bonds to invest in Bitcoin and possibly establish a cryptocurrency-focused exchange-traded fund (ETF), mimicking companies like MicroStrategy.

⚡️BREAKING: Trump Media Group to raise $3 billion to invest in #Bitcoin and crypto — Financial Times pic.twitter.com/6Y2hlbYUld
— Coin Bureau (@coinbureau) May 26, 2025

There is a theatrical element to this announcement, with plans to unveil it at a major crypto conference in Las Vegas alongside Trump’s sons and Senator JD Vance.

Why Critics Are Worried

Concerns are rising among ethics experts and lawmakers regarding the intersection of Trump’s political career and financial pursuits. Critics argue that if TMTG heavily invests in Bitcoin while Trump remains influential in financial policies, it could lead to pivotal conflicts of interest, as proposed regulations could directly affect his investments.

Then There’s the $TRUMP Token

The conversation around Trump and crypto often includes the $TRUMP token, a meme coin associated with him, stirring worries of market manipulation should Trump endorse it further.

Trump’s Crypto U-Turn

This represents a significant pivot from Trump’s earlier views, as he previously dismissed Bitcoin as ‘based on thin air.’ However, shifting public sentiment and the crypto community’s rising interest have prompted a change in his posture, even suggesting the establishment of a Strategic Bitcoin Reserve.

What Comes Next?

As TMTG continues fundraising efforts, scrutiny is anticipated. If Trump’s media group invests heavily in crypto while he campaigns for the presidency, the implications could be extensive, with many watching how this might play out against the backdrop of U.S. politics.

Key Takeaways

• TMTG plans a $3 billion allocation in Bitcoin, potentially entering the ETF market.
• Funding will be raised through a combination of equity and bonds.
• Critics express concerns over conflicts of interest as Trump engages in Bitcoin investments.
• This shift indicates a broader strategy from Trump to appeal to pro-crypto voters.