Jack Mallers, a prominent figure in the Bitcoin industry, is just 31 years old but has already established several companies, including Strike and Zap. Notably, he was instrumental in El Salvador’s decision to adopt Bitcoin as legal tender, making it the first nation to do so. Now, he is launching a Bitcoin treasury company named Twenty One, aiming to compete with leading firms in the market.

In a recent interview, Mallers talked about the origins of this venture, which stemmed from friendships and collaborations with notable figures in the Bitcoin space. The idea for Twenty One emerged from discussions among executives at Tether, where Mallers maintains a close relationship with CEO Paolo Ardoino.

“We’ve crossed paths on various projects—focusing on open-source initiatives, Bitcoin advancements, and supporting El Salvador in its innovative journey. Twenty One represents the culmination of our shared vision,” Mallers stated.

He expressed confidence that a reputable Bitcoin treasury firm was needed to support the evolving financial landscape.

“If no one else is going to build it, why not us? Friends should embody the change they wish to see in the world,” Mallers added.

The collaboration with SoftBank, which is investing heavily in the new venture, marks a significant milestone. “We’re taking their investment in Bitcoin and not in dollars,” he explained, highlighting a firm commitment to the cryptocurrency.

Mallers aims for the firm to launch with over 2,000 Bitcoin, positioning it as the third-largest Bitcoin treasury globally.

His journey into the Bitcoin realm was ignited by a futures trader who educated him on the financial system’s intricacies, sparking his passion for combating inflation and promoting the ethical use of currency.

“Bitcoin, to me, signifies a moral code. It represents principles of censorship resistance, inflation prevention, and the safeguarding of wealth,” he declared, advocating for the ethical character of Bitcoin beyond its financial attributes.