MARA Leads $20 Million Investment Round with Two Prime for Enhanced BTC Yield Strategy
Marathon Digital Holdings (MARA) has spearheaded a $20 million funding round for Two Prime, significantly increasing its Bitcoin allocation to 2,000 BTC, highlighting the rising institutional interest in proactive digital asset management.
Two Prime, a registered investment advisor recognized by the SEC and managing about $1.75 billion in assets, has announced securing a $20 million equity investment led by Marathon Digital Holdings, commonly referred to as MARA. This investment reflects an enhancement in MARA’s allocation towards Two Prime’s institutional yield strategies, increasing from 500 BTC to 2,000 BTC. This maneuver aligns with the rising interest from corporate, institutional, and sovereign entities in pursuing proactive management of Bitcoin instead of merely holding it passively.
Key Points:
- Two Prime has attracted a $20 million investment primarily from MARA, with Susquehanna Crypto also participating in the funding round.
- This step indicates an industry shift toward yield-focused strategies that fulfill institutional criteria regarding risk management and transparency.
“By boosting the Bitcoin allocated to Two Prime’s management, we aim to transform our Bitcoin into a revenue-producing asset rather than just hoping for price increases,” stated MARA’s CFO, Salman Khan, in their announcement.
